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June 16, 2021

This is MR DIY's 3 Corners Strategy

 MR DIY Group (M) Bhd remains on track for 2021 growth with a three -pronged strategy to drive growth, deliver value and achieve operational effectiveness.


Its chief executive officer, Adrian Ong, said the group planned to add 175 new stores spanning its three brands, namely 100 for MR DIY, 25 for MR TOY and 50 for MR DOLLAR.


"We will continue to support the country's struggle in fighting the pandemic, while ensuring that all our retail outlets provide an adequate supply of Covid-19-related necessities to the public at affordable prices," he said in a statement as reported by Bernama.



Ong added that the residential improvement retail market share for the group grew to 36.4% in 2020, an increase of 5.5% over the previous year.


“This growth is driven primarily by store growth — along with a 4.4% increase in 2020 and basket size growth as customers reduce their frequency to stores, yet make more purchases on each of their visits during this pandemic,” he said.


Ong further explained that the company had processed more than 95 million transactions, almost three times the total population of Malaysia last year.


"We are focusing more on the use of data, analysis and technology and will use that information to chart our inventory to meet customer demand," he said.