Sony surprised many last Thursday when it announced a strategic partnership with Bandai Namco, thus acquiring a 2.5% stake in the company.
This partnership aims to expand the development of Intellectual Property (IP) into content such as manga, anime and so on.
Previously, both companies have collaborated in the production of content such as video games, anime and music.
The purchase of this stake also shows Sony's continued commitment to the development and strengthening of the IP division.
Sony also acquired a 10% stake in Kadokawa, the company that also owns Gempakstarz in Malaysia.
