Social media platform X is set to launch a new feature called Starterpacks, which will allow new users to follow a list of the best accounts based on their interests, including Bitcoin and crypto.
According to X’s Head of Product, Nikita Bier, the feature is expected to launch in the coming weeks after months of work to gather the most active and influential accounts.
ComScore Observer
So far, over 1,000 interest categories have been provided, including crypto, business, technology, politics and more.
With Starterpacks, users no longer have to search for accounts one by one. Simply select an interest like memecoin trading or Crypto X, and they will be connected to relevant communities.
The move is seen as X’s attempt to ease the experience for new users and revive engagement, especially in the crypto community, which has reportedly been declining.
Bier explained that X’s real value actually lies in specific niches, not just a general timeline filled with news and politics.
Starterpacks were created to help users discover content that truly aligns with their interests from day one.
This feature is not new, as other platforms like Bluesky and Threads have introduced similar functionality before.
However, with its large scale and focus on an active community like crypto, Starterpacks have the potential to change the way users build their experience on X.
In short, Starterpacks could be the new key to reviving Crypto X and making the platform more user-friendly.