The Tezos Network (XTZ) made a surprise appearance through a collaboration with Manchester United (MU) football club yesterday.
Through this collaboration, Tezos will allocate at least $ 27 million (RM112.8 million) annually to promote its network through the emergence of the brand on MU training kits.
At the same time, this is MU’s first involvement in the blockchain as the world’s fourth-largest football team tries to explore opportunities against Web 3.0, non-fungible tokens (NFT), and the metaverse.
For the record, this is the latest collaboration after Tezos forged ties with several entities such as:
Red Bull
Major League Baseball (MLB) baseball team
McLaren Racing
E-sports organization, Team Vitality
Ubisoft
However, Tezos did not disclose the amount of funds allocated for this cooperation.
Its native token, XTZ posted a price jump of up to over 11%, trading at $ 3.98 on Feb. 3rd.
But today, XTZ is down more than 1%, hitting a trading value of $ 3.81 at the time this article is written.
Maybe after this if MU really wants to join metaverse and NFT, Tezos will be an option. Who knows right?
